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Beauty and the Beast 2017 Trailer: New Nostalgia

Posted by cirvine on November 17, 2016

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Have you seen the new Beauty and the Beast trailer yet? You probably have, considering it has set a new record with 127.6 million views in its first 24 hours, smashing the previous records set by Fifty Shades Darker and Star Wars: The Force Awakens. Safe to say, this movie is going to be huge.

Of course it’s going to be huge. It’s a remake of the smash-hit original, from Disney’s “Renaissance Period” during the early 90s. The original blew everyone’s minds, including mine.  I can still remember how blown away everyone was with the characters, the music, the animation, and of course, the music. Like many of the Disney movies from that period, I could probably recite the soundtrack for you line for line.

So how does the classic compare to the original? Well, let’s take a closer look at the trailer:

My heart overfloweth with the nostalgia feels!  

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Folks, Disney knows what it’s doing. As soon as the music starts, your mind jumps back through the decades to the original, and sets the scene for what you already know will be an epic nostalgia ride.  And from the looks of the trailer, this movie is going to stay VERY true to the original. Fans found vastly different stories in Disney’s new remakes of Cinderella and Sleeping Beauty (Maleficent), and that was fine, but you can’t mess too much with perfection, and that’s what Beauty and the Beast is. From the iconic yellow dress cascading around the ballroom to that gently falling rose pedal, it looks like they’re keeping our beloved story just as beautiful as they left it.

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That being said, they don’t want to deliver the same movie scene for scene. They’re bringing something new to the dinner table this time and they are doing that in a few different ways. For starters, they are adding in some new songs. Thankfully, they have hired on the original composer Alan Menken, who won two Academy Awards (Best Original Score and Best Song) for the 1991 film’s score. I can’t wait to hear them and add them to my Disney music obsession.

Secondly, they have given Belle more depth. She has always been the more feminist Disney role model for little girls—she likes to read, she wants more than just a handsome prince, and dreams of “more than this provincial life”. But now, thanks in part to Emma Watson who is playing Belle, she is an inventor as well.

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 “In the animated movie, it’s her father who is the inventor, and we actually co-opted that for Belle,” Watson told Entertainment Weekly. “I was like, ‘Well, there was never very much information or detail at the beginning of the story as to why Belle didn’t fit in, other than she liked books. Also what is she doing with her time?’[ …] So, yeah, we made Belle an inventor.”

I, for one, think this is a great twist on the story and am all for Disney princesses getting a little sprinkling of modern feminism.  It allows for a more rounded-out character, creates a stronger female role model for young audiences while staying true to the heart of the story.

I couldn’t think of a more perfect fit for Belle than Emma Watson (known primarily for her role as Hermione in Harry Potter). We also can look forward to Downton Abbey’s Dan Stevens as the Beast (love), Kevin Kline as Belle’s father, Maurice, Gandalf aka Ian McKellen as Cogsworth, and Ewan McGregor as Lumiere.

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With a cast like this alongside such an iconic story, I won’t be surprised when this breaks the box office in March, 2017.

Can’t wait!

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Candice Irvine, Blogger, Marketing Specialist, Graphic Designer


I'm addicted to games of all kinds: boardgames, video games, card games, mind games... nah, just kidding about that last one. Or am I?